Back in May, Sony quietly launched two new alpha Full fram cameras – Sony Alpha 7R IV ILCE7RM4A/B and Sony Alpha 7R III ILCE7RM3A/B. These models are slightly improved versions of older A7RM3 and A7RM4 cameras.
Amazon US has now listed both Sony ILCE7RM4A/B ( Price: $3,499.99) and ILCE7RM3A/B ( Price: $2,799.99 ) up for Pre-order online. These items will be released on June 21, 2021.
So What’s new on these New Sony Alpha models?
SuperSpeed USB 5Gbps (USB 3.2) compatible Type-C port
2.35 million-dot ( 2,359,296dots ) LCD screen ( old one has a 1,440,000 dots screen )
The Sony logo under the LCD monitor has been removed
There may be other changes, but these are the official changes Sony noted in their Official promo video of Alpha 7R III (ILCE-7RM3A) on Youtube.
If you are not interested in these ‘New’ features you can grab older models for cheaper prices. Sony ILCE7RM4/B model now sells for $2,998 and the ILCE7RM3/B model can be bought for $2,298 in the US. ( June 2021 prices on Amazon US ).
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Sony Alpha FX3 ILME-FX3 is a full-frame Cinema Line Camera that can shoot up to 4K @ 120fps. If you ever wanted to have a Sony A7SM3 in a cinema line camera body, FX3 is just the right one for you. It features the same sensor, and according to many review videos online, has the same ISO performance as well as dynamic range as the A7S M3 model.
One thing you can find in the Sony ILME-FX3, but not in the A7SM3 is the presence of S-Cinetone color. However, according to new reports online, Sony will be pushing a firmware update to enable this feature in the A7S models as well.
From the manufacturer: Sony’s FX3 Cinema Line camera brings the visions of passionate content creators to life. Cinematic expression is matched with reliable performance and streamlined operation to serve the needs of today’s creative community. Compact and lightweight, it’s easy to carry and handle.
Sony Alpha FX3 ILME-FX3 Specs and Features
12MP sensor ( same as A7SM3 )
Exmor R CMOS sensor
BIONZ XR image-processing engine
4K (QFHD) high-frame-rate 120fps recording support
ISO 80–102400 equivalent ( up to ISO 409600 in expanded mode )
Dual CFexpress Type A / SD card slots
3.0 inch 1.44M dots Vari-angle LCD touch-panel monitor
XLR adaptor and digital input for quality audio
Silent cooling fan ( not available on A7S series )
Sony Alpha 1 with 50MP Sensor is now available to pre-order with different Sony Lens bundles. The Camera alone ( ILCE1/B ) has a launch selling price of $6,499.99 in the US. According to Amazon US, this item will ship to customers on March 4, 2021, only.
with FE 100-400mm F4.5–5.6 GM OSS ( SEL100400GM ) : $8,897.99
with FE 12-24mm F2.8 G Master ( SEL1224GM ) : $9,497.99
with FE 16-35mm F2.8 GM (SEL1635GM) : $8,597.99
with FE 200-600mm F5.6-6.3 G OSS Lens (SEL200600G) : $8,397.99
with FE 24-70 mm F2.8 lens ( SEL2470GM ) : $8,597.99
with FE 70-200mm f/2.8 GM OSS Lens ( SEL70200GM ) : $8,897.99
Check out the current lowest prices for these models here.
Sony Alpha 1 is currently the high end camera in the Sony Mirrorless Line-up. It features a 50MP sensor and can shoot up to 30fps continous which is insane for a camera with such a high MP sensor. It is powered by the BIONZ XR image processing engine which according to Sony is 8x more powerful than the previous gen. This camera features 9.44M dot 0.64” QXGA OLED EVF which we also saw on the A7S Mark 3 launched a few months back. This EVF supports 240fps refresh rate which is higher than the one we saw on the A7S. According to Sony, Alpha 1 is the World’s first anti-flicker mechanical and electronic shutter camera.
Sony has officially launched the Alpha 1 ILCE1/B Mirrorless Camera. It has a launch price of $6,499.99 in the US. It is now available to pre-order online from Amazon US ( Check here. ).
You also buy Sony Alpha 1 with a lot of lens bundles – SEL100400GM, SEL1224GM, SEL1635GM, SEL200600G, SEL2470GM and SEL70200GM.
Sony has been ruling the Full-frame mirrorless camera world for a while now. Since they didn’t have much competition, often times the same sensor was used on multiple generations of cameras. With Canon announcing the 8K EOS R5 mirrorless body last year, Sony finally has some real competition in the mirrorless camera world. Thus the Sony Alpha 1 Camera series – The one never seen – was born.
Sony Alpha 1 ( ILCE1/B ) features a brand new 50MP sensor with support for 8K @ 30fps recording support. This camera is powered by a new Advanced BIONZ XR engine and can shoot up to 30fps continuously. This sensor has an ISO range of 100–32000 and offers great low light capabilities. It comes with improved Animal and Eye AF, and also now supports Realtime bird Eye AF. Check out the full specs below.
Sony FX6 full-frame Cinema Camera ILME-FX6 up for Pre-order on Amazon US. Price: $5998 – $7198.
Sony has launched the FX6 full-frame Cinema Camera ( ILME-FX6 ) in the US. It has a launch selling price of $5,998and is now available to pre-order online from Amazon.com. You can also buy FX6 with SEL24105G 24-105mm lens bundle which has a pre-order price of $7,198. ( FX6 models: ILME-FX6T / ILME-FX6TK / ILME-FX6V / ILME-FX6VK )
Sony ILME-FX6 Cinema Line Full-Frame Camera has a lot in common with the recently launched Sony A7S3. It features the same 12MP sensor and offers 15+ stops of dynamic range. Since this uses the same sensor, you can get some great videos in challenging low light scenarious like the A7S3. FX6 can capture up to 120 fps at the 4K (QFHD) resolution and has S&Q quick modes for better creativity.
The new FX6 is powered by BIONZ XR image processing engine offering better, high-speed read out and offer better overall responsiveness. For good colors, you get S-Cinetone colour which we saw on the more expensive FX9 offering rich colours and natural skin tones.
Like many other Sony Full Frame Cameras launched recently, FX6 also comes with Real-time Eye AF and Face Detection. It has an hybrid Auto focus system, with 627 point focal plane phase-detection AF coverring approximately 89% of the image area.
Sony ZV-1 Vlog Camera is now available to purchase in White color. Earlier it was only available in the traditional black color. It has a launch price of $799.99 USD. This camera is aimed at content creators and vloggers.
The black ZV-1 now sells for an offer price of $698 ( camera only ) – $799.98 ( with Vlogger Accessory Kit ). ( Paid links )
Udpate: Sony ZV-1 now up for Pre-order on Amazon US – $798
ZV-1 is the first camera in Sony’s compact vlog camera lineup. It has a lot of features in common with the RX100 series of cameras. ZV-1 has a 1-inch sensor offering better overall photos and videos than your smartphone. The bigger the sensor, the better the image quality is.
It comes with features like hybrid Auto Focus and Eye AF to nail focus whether you are vlogging or taking landscape videos and photos. Face-priority Exposure built-in can help you take videos with your face always exposed perfectly no matter what the surrounding lighting is.
Sony has build in a feature called Product Showcase Mode which lets the camera grab fast and accurate focus to anything you show in front of the lens. This would come in handy when you are doing unboxing videos and want to show a close up view of the product.
There is also a Bokeh Switch mode, which opens up the aperture to the widest to get a more shallow depth of field.