Sony Alpha A7 IV M4 ILCE-7M4 up for Pre-order on Amazon US

Sony has started teasing the launch date for their next Full Frame A7 Series camera A7IV ILCE-7M4. The official launch date is set for Oct 21st, 2021. You will be able to pre-order it online from Amazon US, B&H Photo, Adorama etc on the same date itself.

Sony a7 IV Launch Price in the US: $2499 ( ILCE7M4K body only ) – $2,698 ( ILCE7M4K/B with 28-70mm Zoom Lens Kit ).

Other Lens Combo Bundles prices
Sony Alpha 7 IV + Sony FE 70-200mm f/2.8 GM OSS Lens: $4,797.99.
Sony Alpha 7 IV + Sony SEL2470GM FE 24-70 mm F2.8 G Master: $4,497.99.
Sony Alpha 7 IV + Sony SEL1635GM FE 16-35mm F2.8 GM lens: $4,497.99.
Sony Alpha 7 IV + Sony FE 35mm F1.4 GM: $3,897.99.
Sony Alpha 7 IV + Sony SEL24F14GM FE 24mm F1.4 GM: $3,797.99.
Sony Alpha 7 IV + SEL24105G/2 FE 24-105mm F4 G OSS: $3,597.99.

You can also buy the new Sony A7IV with the new GN60 Wireless Radio Control External Flash HVLF60RM2 ( $3,049.98 ), or with GN46 Wireless Radio Control External Flash HVLF46RM ( $2,899.98 ).

Official Release Date: December 30, 2021.

Sony Alpha A7M4 ILCE-7M4 Specs and Features

All previous models in the Sony Alpha A7 Series cameras came with 24MP sensors. Sony has bumped up the resolution of the newer 2021 A7 Mark 4 model to 33MP with 15+ stops of dynamic range. Previous gen A7 models could only record up to 4K@30fps while the newer model can do 4K@60fps.

Sony Alpha A7M4 ILCE-7M4 is powered by BIONZ XR processor which has 8 times faster processing power than the BIONZ X seen on older models. Sony has decided to bring their new vari-angle style LCD monitor to the A7 Series as well which we first saw on the A7S3 model.

Like the flagship Sony A1 model, the Sony a7iv model also supports Animal Eye AF as well as Birds AF to let you capture better and sharper wildlife photos with ease.

In the video department, the new Sony Alpha 7 Mark 4 can shoot 10-bit 4:2:2 HLG and has support for Eye AF when shooting movies. S-Cinetone, All-I XAVC S-I, S-log3 etc are all on board. This new model also supports live streaming and has FTP according to the leaked specs.

  • Sony E-mount
  • Full frame
  • 33MP Sensor
  • BIONZ XR
  • Animal Eye AF and Bird Eye AF support
  • 3.69M dot OLED viewfinder
  • 10fps continous bursts
  • 10-bit 4:2:2 HLG, S-log3, S-Cinetone, All-I XAVC S-I
  • Vari-angle LCD Monitor ( similar to Sony A7SM3 )
  • 4K@60fps video
  • 15+ stops of dynamic range.
  • 5GHz Wi-Fi
  • Twin card slots
  • HEIF stills capture

Related read: Sony FE 70-200mm F2.8 GM OSS II lens Launched in the US – available to pre-order.

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