Sony has just launched the ZV-E10 Vlog Camera in the US. This is the first model in the interchangeable lens vlog camera Alpha series. Sony ZV-E10 has a launch price tag of $700.00 USD ( body only – Aug 2021 Price ) in the US. It will be available to pre-order online from Amazon US, B&H, Adorama, etc in the coming days. You can buy these in 2 colors – White ( ILCZV-E10L/W ) and Black ( ILCZV-E10L/B ). These models ships with a good old 16-50mm power zoom lens ( Combo Price: $800.00 USD ). You can also buy this body only ( ILCZV-E10/B / ILCZV-E10/W ).
Update: You can now Pre-order Sony ZV-E10 Vlog Camera from Amazon US.
Sony ZV-E10 comes with an APS-C size 24.2-megapixel Exmor CMOS sensor which is probably the same sensor we saw on the Alpha A6100 launched a while back. Since this is made for vlogging, Sony has equipped this model with a fully articulating LCD panel. This camera doesn’t come with an EVF but has a multi-interface hot shoe up the top allowing you to add a wide range of Sony accessories like shotgun mics or even an EVF..
Sony is bringing a lot of Vlog features we saw on the other Vlog camera ZV-1 to this new camera. You get features like Background Defocus, Product Showcase mode, etc. There is a big record button at the top, along with a new slowmo button.
The highest resolution this camera can record is 4K @ 30p ( XAVC S 4K – oversampled from 6k w/ full pixel readout – no pixel binning ). You can also record Full HD slow-mo videos up to 120fps. Since this is aimed at vloggers, Sony has many of the picture profiles like S-Log2, S-Log3, HLG, etc to give more creative control over the videos you shoot.
Sony ZV-E10 Pros
1) Lightweight APS-C Vlogging Camera
2) Interchangeable lens
3) Dedicated buttons for slow-mo, product showcase mode, and background defocus
4) Fully articulating LCD screen
5) Fast Focusing System with Eye AF
6) Wide range of lenses to choose from
7) Multi-Interface Shoe
8) Slog and HLG Picture profiles included
9) Electronic image stabilization with Active Mode
10) can be used as a high-quality webcam or for live streaming
Sony ZV-E10 Cons
1) Old Menu system with No touch support ( Touch works for Focus, tracking, and Shutter only )
2) Not that great rolling shutter
3) No 4K 60p option
4) Older A6000 Series NP-FW50 battery
5) Still ships with old E PZ 16-50 mm zoom kit lens
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